On July 22, 2026, Samsung took the wraps off its latest Galaxy devices at Samsung Unpacked 2026. But the event wasn’t just about new hardware. It also showed how the company wants AI to become part of everyday life. The company introduced three foldable phones. It also introduced two new smartwatches and its first intelligent eyewear. Each product brings new features. But the bigger goal is to make Galaxy devices work better together.
Instead of switching between different gadgets, users can move from their phone to their watch or smart glasses more smoothly. That could make everyday tasks quicker and more convenient.
Samsung’s foldable lineup was the biggest highlight of the gadget launch, introducing new gadgets designed for productivity, entertainment, and everyday use. This year, the company introduced three models instead of two. That gives buyers more choice based on their needs. Whether you want a phone for work, entertainment, or daily use, Samsung now has a foldable designed for you.
1. Galaxy Z Fold 8 Ultra

Starting price: $2,099.99
Key highlights:
- 8-inch main display.
- 200MP main camera.
- 5,000mAh battery.
- Snapdragon 8 Elite Gen 5 for Galaxy.
- Improved Nightography.
- 8K video recording.
The Fold 8 Ultra is built for creators and professionals. The larger display and powerful camera make editing photos, videos, and documents much easier.
2. Galaxy Z Fold 8

Starting price: $1,899.99
Key highlights
- Lightweight 201 gram design.
- 4,800mAh battery.
- Snapdragon 8 Elite Gen 5 for Galaxy.
- Large foldable display.
- Built for multitasking.
The Fold 8 is a good choice for people who enjoy reading, streaming, gaming, or working on a larger screen without carrying a tablet.
3. Galaxy Z Flip 8

Starting price: $1,199.99
Key highlights
- AI-powered FlexWindow.
- Compact foldable design.
- Quick access to Gemini.
- Reply to messages without opening the phone.
- View reminders and notifications from the cover screen.
Imagine you’re walking through an airport. You can check your gate or reply to a text without unfolding the phone. Small features like this can save time throughout the day. Samsung also announced that the new foldables are available for pre-order now. They will go on sale on August 7, 2026.
Samsung also expanded its wearable lineup with two new smartwatches. It introduced the Galaxy Watch Ultra 2 and Galaxy Watch 9. The two watches target different users. The Ultra2 is made for outdoor adventures, while the Watch 9 focuses on everyday health.
4. Galaxy Watch Ultra 2

Starting price: $699
Key highlights
- 800mAh battery.
- 5,000-nit display.
- Advanced GPS.
- Trail-running tools.
- Diving support.
- Hydration guidance.
The Ultra 2 is designed for people who spend more time outdoors. The brighter display also makes it easier to read in direct sunlight.
5. Galaxy Watch 9

Starting price: $379.99
Key highlights
- Heart Health Score.
- Fitness Index.
- Daily Cardio Load.
- Better sleep apnea detection.
- Hearing protection alerts.
- AI-powered health insights.
Instead of showing only health data, the watch explains what the information means. That makes it easier for users to understand their daily health and recovery.
Samsung also entered a new product category with its first intelligent eyewear. The glasses were developed with Gentle Monster and Warby Parker. They are designed to give users hands-free access to Galaxy AI.
Key highlights
- Google Gemini integration.
- Live translation.
- Voice controls.
- Navigation.
- Built-in camera.
- Lightweight design.
Imagine exploring a new city. The glasses can help you find directions or translate signs without taking your phone out of your pocket. Samsung is focusing on practical everyday use instead of adding features that people rarely use. Samsung has not announced an official retail price for its intelligent eyewear.
Samsung Unpacked 2026 wasn’t only about launching new products. It showed how the company wants AI to connect every Galaxy device. The new phones, watches, and smart glasses all support that vision. Together, they create a smarter and more connected experience. Samsung’s strategy goes beyond new devices. The company is building a connected AI experience. If that effort succeeds, Samsung Unpacked 2026 could become one of its most important launch events in recent years.
Author’s Note:
Samsung Unpacked 2026 showed that the company is focusing on more than new devices. In our view, its biggest step was making Galaxy AI more useful across the Galaxy ecosystem. At the New York Press Release, we believe this strategy could shape Samsung’s future more than any single product launch.
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